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analytics vs matomo

The main trade-off is the stack: analytics (Elixir) vs matomo (PHP), which shapes deployment and performance.
analytics logo
analytics
Option A

Simple, open source, lightweight and privacy-friendly web analytics alternative to Google Analytics.

Activity score
73
View Repository
matomo logo
matomo
Option B

Empowering People Ethically 🚀 — Matomo is hiring! Join us → https://matomo.org/jobs Matomo is the leading open-source alternative to Google Analytics, giving you complete control and built-in privacy. Easily collect, visualise, and analyse data from websites & apps. Star us on GitHub ⭐️ – Pull Requests welcome!

Activity score
76
View Repository
Metricanalyticsmatomo
Stars24,64121,463
Forks1,3862,839
Open Issues682,540
LanguageElixirPHP
LicenseAGPL-3.0GPL-3.0
Last commit3mo ago2mo ago
Repo age7.6y15.3y
Activity score73/10076/100

Detailed Comparison

Community & Popularity

Comparable

Both have comparable GitHub traction (24,641 vs 21,463 stars).

Development Activity

Comparable

Both are actively maintained (last commit 76d ago vs 69d ago).

Project Maturity

matomo wins

matomo is more established (15.3y vs 7.6y old).

Technology Stack

Comparable

analytics is built with Elixir, matomo with PHP. This affects deployment, performance and contributor pool.

Licensing

Comparable

analytics is AGPL-3.0, matomo is GPL-3.0. Copyleft licenses (GPL/AGPL) may restrict closed-source commercial use.

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