rybbit🐸 Rybbit - open-source and privacy-friendly alternative to Google Analytics that is 10x more intuitive.

rybbit

Rybbit is a privacy-friendly, open-source alternative to Google Analytics that provides intuitive web and product analytics in minutes. It offers cookieless tracking with advanced features like session replays, user journeys, and retention analysis while maintaining complete control over your data.

Key Features

• Session Replays: Watch and understand real user interactions on your site
• Advanced Filtering: Filter across 15+ dimensions to segment and analyze your audience
• Real-time Dashboard: Monitor live visitor activity, pageviews, and key metrics instantly
• Geographic Analysis: Track user locations from country to city level with advanced map visualizations
• User Journeys & Funnels: Visualize user paths and conversion flows through customizable dashboards
• Privacy-First Design: Cookieless tracking that respects user privacy while providing comprehensive insights
• Self-Hosting Support: Deploy on your own infrastructure for complete data ownership

Use Cases

• SaaS Product Teams: Track product adoption, feature usage, and user retention to optimize development priorities
• E-commerce Sites: Analyze conversion funnels and user journeys to improve checkout flows and reduce cart abandonment
• Content Publishers: Monitor traffic sources, session duration, and audience engagement across different content types
• Agencies: Manage multiple client sites with organizational dashboards and gain privacy-respecting insights for reporting

Who Is It For

Rybbit is ideal for product managers, developers, and marketing teams who need privacy-respecting analytics without the complexity of GA4. It appeals to organizations that value data ownership, want self-hosting options, and prefer open-source tools with transparent development.